About Us

Hey Bestie dolls are more than toys. They're loyal friends who inspire confidence, empathy, and collaboration. Like childhood friends in your neighborhood, Besties are kids being kids, learning and playing their way through life - together!

Friendship

To us, friendship is everything. That’s why we put two dolls in each box! Wholesome, imaginative play begins at first sight, welcoming children into an exciting circle of friends who always have each other’s backs. Every pair has a story that only a child can tell – and a friendship that is all the more precious

Adventure

The fun never stops in the world of Hey Bestie. Always on the go, our lovable dolls are busy bees who love to celebrate life’s little treasures. At any moment, they could be having a slumber party, sharing a treat at the Hugs & Mugs Cafe, or globe-trotting with their pups. The sky’s the limit!

Everyday Kindness

Cool and confident, yet thoughtful and generous, Hey Bestie’s characters serve as good examples to young children. They spread joy in their community and aspire to excel at everything in life – from math tests to birthday cakes – minus the pressure to grow up. Childhood is magical, after all!